Design students Anna and Terese took on a giant challenge as an exam project. Something no one had done before. If they could swing it, it would for sure be revolutionary. The bicycle is a tool to change the world. If we use bikes AND travel safe: Life will be better for all.

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Design  students Anna and Terese took on a giant challenge as an exam project. Something no one had done before. If they could swing it, it would for sure be revolutionary. The bicycle is a tool to change the world. If we use bikes AND travel safe: Life will be better for all.

An invisible bicycle helmet is a symbol for the impossible. If you can swing it everything is possible. Anna Haupt and Terese Alstin took on a very special exam project at their southern Sweden design school seven years  ago. An airbag bicycle helmet. In Malmö, Sweden everybody use bikes, if other cities in world would have the same amount of bikes on the streets we would live in a much better world. A greener and healthier world.  The bicycle is a tool for changen. Bike safety will make more people use bikes, Anna and Terese believes. They want to save the world. A good thing.

The Hövding bicycle helmet was launched in November 2011. Now Anna and Terese have 20 employees and work hard to make their dream come true.

 


Photo: Marek Wieser


Photo: Marek Wieser

Production details

Title: The Invisible Bicycle Helmet
Country of origin: Sweden
Original language: Swedish
Produced by: WG Film & Cinelan
Genre: Short documentary
Production year: 2012
Release: August 2012
Shooting Format: HD
Screening format: HD, Online
Length: 3 min

Credits

Director: Fredrik Gertten
Editor: Klaus de León Heinecke
Camera: Marek Wieser
Sound recordist: Emma Svensson
Boom operator: Emma Thorsander
Composer: Chris Mawell & Philip Hernandez a.k.a The Elegant Too
Sound designer: Tobias Lilja
Cast: Anna Haupt, Terese Alstin
Producer: Margarete Jangård
Post production coordinator: Emma Svensson
Color grading artist: Jörgen Persson
Subtitles (English): Ingrid Eng
Thanks to: Hövding, CMP (Copenhagen Malmö Port)

© 2012 WG Film AB